Asda has today strengthened its Asda Price promise with a new pledge to be cheaper on thousands of everyday products than ...

Five years on, and the store – currently understood to be the only major supermarket in partnership with the discount scheme – has now said it will end its affiliation later this month. In a statement ...

Asda has pledged to drop the cost of everyday products to below those of its competitors’ loyalty card prices as it attempts ...

Asda has more than 2,300 everyday products at lower prices than rivals' loyalty card schemes, with no card needed ...

Asda is pledging to undercut its rival grocery retailers by offering customers cheaper prices than Tesco, Sainsbury’s and ...

The supermarket has pledged to drop the cost of thousands of everyday products to below those of its competitors’ loyalty ...

The grocer is slashing prices on “thousands” of everyday products in a bid to undercut loyalty card prices offered by rivals ...

Asda has strengthened its Price Promise by pledging to be cheaper on thousands of everyday products than Tesco, Sainsbury’s ...

New laws now protect money in supermarket savings schemes following the 2006 Farepak scandal that saw families lose their ...

Asda has introduced a sweeping price reduction on more than2,300 everyday products, aiming to make its prices more ...

Asda is stepping up its drive to improve its price competitiveness to win back shoppers by introducing a new pledge to be ...