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Liberty London pioneered the marketing masterstroke in 2014 - but what caused Sephora and Chanel to miss the mark in previous years? Many of us know advent calendars as lighthearted indulgences - a ...

As much as I hate to admit it, I'm what people refer to as "chronically online." It means I spend entirely too much time on the internet, browsing the web and social media platforms — but in my ...

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Beauty advent calendars have become big business. They started around a decade ago – for example, Liberty’s first beauty advent calendar launched in 2014, at a cost of £149 (packed with products worth ...