This season, Behr’s 2026 Color of the Year, Hidden Gem, has captured hearts across the South with its blue-green tone that’s both familiar and comforting. Designers share their thoughts on how to use ...

Voted the Most Trusted Paint Brand in America*, Behr brings that same commitment to innovation and performance to every new ...

Lowe Larretta is former lead editor for Forbes Home, covering all things related to home improvement and good design. She previously worked in the decor and lifestyle spaces for digital publishers ...

Are you familiar with the unexpected red theory? If you haven’t heard of it, it’s a design theory that impacts everything from fashion to home decor and even makeup. Essentially, it’s a popular term ...

A jewel-toned beauty, Behr’s pick for the Color the Year 2026 more than lives up to its namesake. On July 30, Behr announced “Hidden Gem” (N430-61) as their selection—a dynamic blend of blue and green ...

Martha Stewart has never been one to shy away from controversy (who else could appear in Sports Illustrated at 82 and pull it off?), but she is widely considered a maven of good taste in the home ...

(KRON) — If you find yourself browsing through the paint chips at Home Depot looking for an off-white paint chip, you’ll come across sensible names like “Polar Bear,” “Whisper White,” “Frost,” and ...

Getting your Trinity Audio player ready... When it comes to paint, whites and other neutral tones are easily the biggest sellers. Still, as Behr presents its first-ever Color of the Year, the company ...