Lego’s Smart Brick Gives the Iconic Analog Toy a New Digital Brain

The new sensor-packed Smart Play Brick will land this spring as part of a special Star Wars collection. The update adds ...
Observer

LEGO’s ‘Smart Brick’ Gives Its Plastic Bricks the Power to See, Hear and Feel

Debuting at CES, LEGO’s Smart Brick blends physical toys with subtle tech to create a more responsive play world.

Lego Gives Its Analog Bricks a Digital Brain—With No Screen Time

LEGO said they didn't even want a power switch on the brick or even a reset button, and the SMART Bricks all recharge ...

The Brick Just Got a Brain: Why LEGO SMART Play is the Biggest Game-Changer Since 1978

The heart of LEGO SMART Play™ lies in the LEGO SMART Brick, a compact yet powerful piece of technology embedded within a seemingly ordinary LEGO brick. This revolutionary component boasts an array of ...
The New York Times

How a Small Avant-Garde Theater Makes It Work in Brooklyn

In New York City, there are three types of theaters. Broadway, of course. One step down is Off Broadway. Then there is Off Off Broadway, with low-budget, avant-garde shows and small venues. The Brick ...