Advertisers who don’t migrate to the Data Manager API risk broken conversion tracking when Google tightens Ads API data rules ...

A new report in Google AdWords will show advertisers roughly how long it takes users to convert after clicking on an ad. Not every ad click leads to an immediate conversion, but that doesn’t mean it ...

Facebook's already offering retailers ways to convert ad views into sales online, but now it has a way to see if those views generate in-store traffic. To gauge how effective a retailer's ads are in ...

Google announced significant upgrades to Gmail, Google Workspace, Google Docs, and even Google Vids during the annual Google I/O Developers Conference on Tuesday. One of the biggest highlights was the ...