SPORTS Direct has unveiled its star-studded Christmas advert for 2024 which is set to appeal to football, rugby and wider fitness fans. The action-packed film features sporting legend Frank Lampard ...

Can you spot the blunder on this hat? A sports retail giant has come under fire for misspelling the Welsh word for Wales on its bobble hats. People took to social media to call out Sports Direct for ...

The consumer body claimed it had uncovered “some questionable and dodgy pricing tactics” on the Sports Direct website and said people may be being misled “into thinking they are getting a better deal ...

Sports Direct has teamed up with several sporting legends, including Lionesses Michelle Agyemang and Lauren James, for its 2025 winter campaign. The retail giant said it was “turning up the energy” ...