Factor's elegant new O2 VAM has already broken cover at this year's Tour de France, - we spotted Israel Premier Tech's Simon Clarke's bike at the race. Today the O2 VAM is officially available with ...
Today Factor bikes has launched an all-new gravel bike, the Aluto, which it describes as a pocket knife that looks to redefine the all-rounder, and aims to be the perfect foil to the race-oriented and ...
This week, as over five thousand gravel cyclists descend on Emporia for Unbound Gravel 2025, there are unreleased bikes everywhere. To say the event has become a launchpad for new tech would be ...
The OSTRO is the bike that encompasses Factor and its presence worldwide. It’s the most recognizable (IMO) and appealing of its offerings and helped shape the mold for powerful road machines with a ...
British boutique cycling brand Factor, has a new South African presence. The frame of choice for multiple Tour de France winner, Chris Froome, and his World Tour team, Israel–Premier Tech, Factor has ...
Factor has launched the Lando, the brand’s first dedicated mountain bike range, with two frames on offer. The Lando XC is a full-suspension cross-country mountain bike sporting 120mm of suspension ...