Gap analysis evaluates the difference between the situation of your business compared to where you would like it to be. It starts with defining your goals and compares the goals to the actual position ...

A content gap analysis is a valuable type of market research, helping you to discover opportunities you may have missed and improve your content marketing. But what exactly is a content gap analysis, ...

SAP SE has collaborated with Raab Associates, Inc., a marketing technology consultant, to offer a free online tool that provides marketers with personalized recommendations on focus areas of ...

In an effort to help marketers make more educated decisions about the technology they use and how they use it, SAP has launched a marketing gap analysis tool in partnership with Raab Associates. The ...

A gap analysis assesses the ongoing operation of a business procedure compared to its expected performance levels. A payroll gap analysis applies this methodology to examining a small business's ...

How to perform a GAP analysis and why you should Your email has been sent Image: z_wei, Getty Images/iStockphoto Must-read leadership coverage Shark Tank’s Mr. Wonderful is Building the World’s ...

Most teams treat SEO gap analysis as a simple keyword comparison. But a real gap analysis goes deeper. It shows where competitors cover topics more thoroughly, where their websites are easier for ...

The subsidiary of the red24 group said the service is available for £60/$100 per facility, and will help food and drink manufacturers see how production processes compare to industry standards. The ...