For years, the marketing funnel was the primary framework for understanding the customer journey: a linear process where the customer moves from awareness to consideration, then conversion, and ...
Discover the keys to modern marketing for CMOs in 2025, according to Google: artificial intelligence, influence mapping, automated creativity, and advanced measurement to transform your strategy.
MORRISTOWN, N.J.--(BUSINESS WIRE)--QPharma, a premier provider of commercial and compliance services to the life sciences industry, has been engaged by a major European pharmaceutical client to ...
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