The LEGO Group has officially unveiled the first sets in its new SMART Play line, introducing a new system that adds an extra ...

LEGO Reveals the Smart Brick, a Technology-Packed Toy Piece Dubbed 'The Next Exciting Chapter' for the Company's Future, ...

LEGO has announced a huge update to its bricks, which the company is calling “ one of the most significant evolutions ” it’s made in 50 years of LEGO history . According to its official press release, ...

LEGO has just unveiled LEGO SMART Play, a bold new platform that brings brick-built creations to life, and does it without ...

These “Smart Bricks” and “Smart Play” initiatives, just announced at CES 2026, aren’t like the huge Lego Mario toys that ...

Eight years of development have produced a computer small enough to fit inside a classic 2x4 brick. But do kids really need a ...

LEGO Star Wars: UCS Death Star (75419) / $999.99 / October 1, 2025 / Order at LEGO: The new Death Star set revived its fair share of criticism for the cross section design and the price (mostly the ...

LEGO released quite a few new sets at the beginning of the year from a variety of popular franchises. The overall most expensive set to arrive at the beginning of the year was also one of the largest ...

Nothing is confirmed at this stage, but it seems that a new LEGO Animal Crossing set will come out in 2026. Based on rumors, the selection of LEGO Botanicals sets in 2026 will include two more sets ...