Effective design in startups goes beyond mere aesthetics, focusing on structured decision-making to solve real problems and drive business growth. Founders often misjudge the role of design, either ...

University of Kentucky professor argues design and circular economy principles are the foundation for effective manufacturing ...

Your product might be a Norman Door — a design so bad it requires instructions to use. Many product managers and teams make the mistake of designing for themselves and not for the users. Product ...

Products that belong adapt to user needs, regulatory changes and environmental constraints, rather than fighting them.

The best products are often sparked as ambitious ideas that are pushed up against guardrails while barreling along the product development highway. The Fast Company Executive Board is a private, ...

To overcome resource scarcity, meet emissions targets and exceed customer expectations, manufacturers are steadily increasing their environmental consciousness. Those set to succeed are doing so ...

For businesses that produce digital offerings, designing for accessibility is about more than meeting recommended guidelines and legal requirements. Accessibility-focused design serves the ...

Semiconductor machinery manufacturers must modernize their approach to product design reviews to avoid handcuffing innovation when managing risk. Engineering teams should consider why and how to do so ...

The environmental products of design major creates design leaders prepared to take on challenges facing humanity and our environment(s) through the rigorous development of design solutions. Students ...