Google Ads is simplifying how advertisers test broad match keywords – and it could mean faster, cleaner insights without the usual campaign duplication hassle. One campaign, two arms. Google’s latest ...

Disney has come up with a new kind of magic. The House of Mouse is using artificial intelligence in a new advertising tool that helps brands craft advertising to fit the mood of individual scenes in a ...

The frisson of excitement before a Test match begins is still very much a thing. The endgame comes all too quickly for purists these days. Last week, a bumper double bill of Australia versus India at ...