I saw the funniest sign, but it wasn't funny for long because I started to think about it. Suddenly, the humor melted away. The sign read: "Everything happens for a reason. Sometimes the reason is, ...

Everyday sights and sounds quietly shape the choices people make, often without them realizing it. New research suggests that ...

Some people seem to make bad choice after bad choice, almost as if they're predisposed to it. Honestly, this may not be far from the truth. Emerging research suggests that biology and psychology may ...

I saw the funniest sign, but it wasn’t funny for long because I started to think about it. Suddenly, the humor melted away. The sign read: “Everything happens for a reason. Sometimes the reason is, ...

These words, from Nelson Mandela, speak volumes about the difficulties we face in the often-fraught process of decision-making. A decision is essentially a choice. Whether that choice involves major, ...

Decisions, decisions! While some choices are easy to make, like what to eat for dinner, others are more difficult. Think: anything related to moving, relationships or work. Now, science has narrowed ...

Forbes contributors publish independent expert analyses and insights. Tima Bansal is an award-winning professor of strategy. It's remarkable how smart, experienced executives systematically make ...

Have you ever wondered why you or your friends keep making bad decisions? The answer might not be as simple as you think, because it might come down to a biological cue that affects the choices you ...