Personalized search? Both Google and Bing will tell you that it provides better results. But two-thirds say they don’t care. They view personalized search as a “bad thing,” a new survey finds. Nearly ...

Google is stepping up the push into personalized search results. A new change announced today should cause many more people to take up the service. In turn, the growth of personalized search should ...

Google announced at its Search On 22 event that its “About this result” section now highlights if results are personalized. Google will now show users whether the results of search queries are ...

Everyone is different. So why should Google’s search results be the same for every individual? That, in a nutshell, is the idea behind search personalization. It can be handy when search engines ...

Earlier this week Google announced that search is going "social," so that what you find when you do a Google search will be influenced by what your friends on Google+ are saying. In a blog post, ...

Speakers: Matt Cutts, Software Engineer, Google, Inc. Michael Gray, Owner, Atlas Web Service Gord Hotchkiss, President and CEO, Enquiro Tim Mayer, VP of Product Management, Yahoo! Search Danny ...

Elinor Mills covers Internet security and privacy. She joined CNET News in 2005 after working as a foreign correspondent for Reuters in Portugal and writing for The Industry Standard, the IDG News ...

Like most search engines, Google stores huge quantities of data about logged-in users’ past searches; it uses the data to tweak a set of algorithms that deliver “more relevant” search results. But a ...

DALLAS--(BUSINESS WIRE)--Kibo, the leader in unified commerce, today announced that Personalized Search is now available. Kibo Personalized Search is the latest personalization feature to further ...

Google on Tuesday launched a new version of its personalized search that monitors previous searches to refine future results. The more users search and build up a search history the better the results ...