I’ve spent the past two decades helping companies build and launch products including Microsoft, Google, and now Xero. Some of these products have gone on to be very successful. Others have been total ...
Designing a product is about more than just catching the consumer's eye—it can also have a greater impact on their emotions and overall well-being. As today's potential customers continue to seek ...
Leading tech companies embed their competitive edge in digital products, setting the stage for success from the start. However, traditional financial firms face a challenge here, especially when ...
In the fast-paced digital landscape, product design is not merely about aesthetics; it plays a crucial role in determining the efficiency and cost-effectiveness of the development process. Investing ...
Learn how to create a plan that outlines the vision, goals, and actionable steps to guide the development and launch of a product. A product strategy is the road map for a product. It encompasses the ...
As the whole field of product design is headed toward a pivotal transformation, product design leaders need to proactively explore (and answer) significant strategic and practical questions such as: ...
Your product might be a Norman Door — a design so bad it requires instructions to use. Many product managers and teams make the mistake of designing for themselves and not for the users. Product ...
Financial product owners face unique challenges that require staying ahead of the curve with innovative design strategies. Financial services must not only be efficient and user-friendly but also ...
In a global economy, image is everything. Perception is reality, as they say -- and trying to compete with companies all over the world, exporting products to places where regulations differ widely, ...
Dimensions, textures and colors are not the only factors to consider when designing a space. Choosing the right lighting also rises as a key strategy to create a project’s atmosphere. Appropriate ...