With the holidays upon us, it's a good time for online stores to make sure their product descriptions are in shape. Here are a few tips and examples to help you spruce up your ecommerce copy.

One of the most common mistakes that is made when it comes to writing product descriptions is that copywriters simply describe the products instead of selling the items with the description to their ...

AI is seemingly everywhere, from your tax-prep software to matchmaking apps. But that doesn’t mean that consumers are necessarily on board yet—and companies who don’t tread carefully in describing or ...

When you’re setting up or optimizing an ecommerce site, you’ve got tons of things to keep track of, like a business plan, pricing, photography, design, marketing. After all the set-up, it’s easy to ...

Product catalogs have been one of the major marketing tools since mail-order catalogs made their first appearances in the 1800s. There is no way to accurately estimate the dollar amount of goods ...

Your support goes further this holiday season. When you buy an annual membership or give a one-time contribution, we’ll give a membership to someone who can’t afford access. It’s a simple way for you ...

How seductive are your product descriptions? Does your product copy entice readers to click buy or try? Or do you simply describe your product and tell web visitors what it does? The secret to writing ...

Reviews are a goldmine of data for ecommerce sites, yet many businesses fail to fully harness their potential. Often, reviews are collected but left underutilized, despite being some of the most ...

How ChatGPT and generative AI could radically change the way marketers produce product content from product information. How much time did it take to write descriptions for the 353 million products ...

Optimize your ecommerce product pages for higher SEO visibility, traffic, and sales. Get insights on URL structure, UGC and more. Optimizing product detail pages (PDPs) is crucial for ecommerce ...