It is probably a non-issue that a slogan can advance the marketing and advertising efforts of your business. Yet, a slogan is one of those vague advertising concepts that can have different purposes.

The Nevada city will replace it with "What happens here, only happens here." For years visitors have come to know that what happens in Vegas, stays in Vegas -- but now Sin City's slogan is getting an ...

Nike’s new slogan – "Why Do It?" – flips everything the company once stood for. The brand that built its empire on grit and action is now telling Americans to stop and question themselves. It is more ...

Taco Bell's killing its "Think outside the bun" slogan and replacing it with "Live mas" (mas means 'more' in Spanish), reports Maureen Morrison at AdAge. It's another part of its strategy to turn ...

A slogan has to be catchy, memorable, and clever—so what happens when a company's tagline turns out to be outdated, insulting, or downright terrible? Slogans and ad campaigns can be make-or-break for ...

K FC is cleaning up its act and dropping the iconic "finger lickin' good" slogan as the coronavirus health crisis continues. The chicken-centric chain announced the news on Monday, confirming that the ...

New Roads is no longer the "prettiest city on the water." At least, not officially. Citizens voted last week to replace the slogan with a new one: "Come for the culture, stay for the sunsets. Mayor ...

Early on in his bid for the United States presidency, Donald Trump adopted a catchphrase that encapsulated his entire political philosophy in just two words: "America first." The slogan was front and ...

Liv Auckland does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond their ...

This post is in response to #What Lives Matter? By Sam Louie MA, LMHC, CSAT In response to racism, especially the perception of race-based mistreatment by the police, the Black Lives Matter social ...

Budweiser’s slogan, the “King of Beers,” is as recognizable as its Clydesdales. But it wasn’t always those exact words. Let’s start from the beginning: German immigrant Adolphus Busch arrived in the ...

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