TCBY is getting ready to turn 30, but recent innovations prove the brand hasn't lost its youthful appeal. For one, the company is in the final rounds of a video contest for a TCBY store giveaway. That ...

TCBY, (The Country’s Best Yogurt), the world’s original frozen yogurt brand, is celebrating its 40th anniversary with the brand continuing to expand rapidly and thrive as communities reopen amid the ...

In the region of the United States, TCBY or also called “The Country’s Best Yogurt” is among the largest frozen yogurt retail ...

TCBY, the leading frozen yogurt concept, recently announced its strategic expansion agreement in North Carolina and South Carolina. TCBY formed a 10-year area developer agreement with Samuel Batt, the ...

TCBY has completed the development of its new prototype, a modern store design with a self-serve model. The new design and service model is intended to propel the company in its effort to reclaim its ...

TCBY Enterprises Inc. was founded in 1981 by Frank Hickingbotham. Hickingbotham got the idea after he tried frozen yogurt for the first time, exclaiming, “This can’t be yogurt!” The initials of that ...

Frozen yogurt fans can score a free dessert at TCBY stores nationwide. To celebrate National Frozen Yogurt Day, TCBY will treat customers to up to 6 ounces of free soft-serve at participating stores ...

FAYETTEVILLE — Now that Jared and Sarah Greer have won a TCBY franchise, the next step is deciding where it should go. TCBY, a Utah-based yogurt and frozen yogurt company, offered a franchise as a ...

In August 2008, Mrs. Fields Famous Brands – the parent company of cookie chain Mrs. Fields and frozen yogurt chain TCBY – filed for bankruptcy. Mall traffic was declining. The frozen yogurt market was ...