When it comes to personal brands, President Donald Trump has one that’s strong and well-defined. For the last four decades—as Trump has been a key figure in business, media and politics—his brash, ...

Steam is limiting which reviews it shows users to their own language, but for those who want to see more, there's a way to ...

Ninety percent of consumers say that they read online user reviews before they make buying decisions, and why not? What could ...

What was once a simple signal for trust has become a place where potential customers feel like they have to keep a watchful ...

Somebody once told me that a customer who had an issue—but had their problem resolved—is a more valuable reference than a customer who’s had a perfect experience end-to-end. Our brains are hardwired ...

Ever wonder whether those glowing five-star reviews you see for products sold online are real? It’s hard to know for sure. In fact, research by Fakespot, a website that analyzes online product reviews ...

Rajvardhan Oak stumbled upon an underground market for fake Amazon reviews by accident while scrolling through Facebook. “I saw this ad that said I could get a robot vacuum cleaner for free in return ...

Yelp has started publicly naming and shaming businesses that pay for reviews. The review site’s new index documents businesses offering everything from a crisp $100 bill for leaving the best review to ...

A wave of regulation and industry action has placed the flourishing fake review business on notice. But experts say the problem may be insurmountable. By Stuart A. Thompson Stuart Thompson covers the ...

When Kay Dean turned her keen detective’s eye on the reviews for a Toronto dental clinic, she quickly discovered something alarming. The reviewers behind the clinic’s glowing testimonials had also ...