CRM stands for customer relationship management, which is a system for managing all of your company’s interactions with current and potential customers. The goal is simple: improve …

Learn what CRM is, how it works, and how it enhances customer interactions and drives growth. Discover the benefits of CRM with Microsoft Dynamics 365.

Customer relationship management (CRM) is a strategic process that organizations use to manage, analyze, and improve their interactions with customers.

Forbes Advisor reviewed dozens of CRM software options on the market to help you find the best possible solution for your business.

Oct 2, 2025 · A CRM is software that helps you manage your relationships with customers and prospects. Imagine your entire business memory: every lead, email, task, deal, support ticket, …

Customer Relationship Management (CRM) is a technology system that helps businesses manage interactions with current and potential customers by organizing, automating, and …

May 3, 2025 · Customer relationship management (CRM) includes the principles, practices, and guidelines that an organization follows when interacting with its customers. CRM is often used …

Customer relationship management (CRM) is a set of integrated technologies used to document, track and manage an organizations relationships and interactions with existing and potential …

Jun 16, 2025 · Customer relationship management (CRM) technology helps companies get maximum value from client interactions, regardless of which employee is reaching out.

Customer Relationship Management — or CRM for short — is more than just software. It’s a strategic approach to building stronger client relationships, optimizing sales, and delivering …